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Racket One. Tennis industry magazine
© 2025
Categories News

ATP unveils updated logo identity ahead of 2026 brand rollout

Posted on 5 November 20255 November 2025by Racket One
ATP new logo during the 2026 brand identity update with a tennis player in action on the tour.
The men’s tennis tour is moving toward a clearer, more cohesive visual system – designed for the digital era and a younger global audience. The ATP has introduced an updated ve…
Continue reading "ATP unveils updated logo identity ahead of 2026 brand rollout"
Categories Game Insights

How Jannik Sinner improved his first serve – insight from a tennis analyst

Posted on 3 November 20253 November 2025by Racket One
After his victory at the Paris Masters, where the Italian tennis player defeated Felix Auger-Aliassime in the final (6–4, 7–6), tennis analyst Gill Gross discussed several key dev…
Continue reading "How Jannik Sinner improved his first serve – insight from a tennis analyst"
Categories Sponsorships

Australian Open and Bupa: a sponsorship bridging healthcare and tennis

Posted on 30 October 20252 November 2025by Racket One
The Grand Slam tournament has announced a multi-year partnership with a brand entering tennis for the first time as an official partner. For Bupa, a company with British roots,…
Continue reading "Australian Open and Bupa: a sponsorship bridging healthcare and tennis"
Categories News

Tea Kovacevic from Bosnia and Herzegovina wins Tennis Europe Junior Masters U16

Posted on 27 October 202527 October 2025by Racket One
Tea Kovacevic plays a forehand during a clay-court match, wearing a Nike outfit and visor, using a Yonex racket.
The 15-year-old claimed this prestigious trophy in her age group for the second year in a row, the first time this has ever happened in the history of the European junior tour. …
Continue reading "Tea Kovacevic from Bosnia and Herzegovina wins Tennis Europe Junior Masters U16"
Categories News

Challenger Tour prize money to reach record $32.4 million in 2026

Posted on 25 October 202525 October 2025by Racket One
This is another step to boost earnings for tennis players outside the top 100 and strengthen the sustainability of the entire tour. The ATP has announced a record prize pool o…
Continue reading "Challenger Tour prize money to reach record $32.4 million in 2026"
Categories Courts & Clubs

Club president: “Padel hasn’t taken players from tennis – it added a second hobby”

Posted on 15 October 202515 October 2025by Marina Oglobla
The head of Estonia’s Tennise- ja Padeliklubi Fellin, Ott Ahonen explains why adding padel courts has only expanded the community. When people in Europe hear about Estonian ten…
Continue reading "Club president: “Padel hasn’t taken players from tennis – it added a second hobby”"
Categories Game Insights

Who is Valentin Vacherot? From obscurity to a Shanghai Masters champion

Posted on 9 October 202513 October 2025by Alena Soika
The 26-year-old from Monaco had long been considered a tour outsider, sitting at No. 204 in the ATP Rankings before his breakthrough. In Shanghai, Vacherot went all the way fro…
Continue reading "Who is Valentin Vacherot? From obscurity to a Shanghai Masters champion"
Categories News

ITIA introduces financial and legal support for tennis players under investigation

Posted on 8 October 20258 October 2025by Racket One
ITIA introduces financial and legal support for tennis players under investigation
The International Tennis Integrity Agency has launched a new support programme for players and other tennis professionals involved in anti-doping or anti-corruption investigations…
Continue reading "ITIA introduces financial and legal support for tennis players under investigation"
Categories News

Linda Noskova becomes Czech No. 1 after strong Beijing performance

Posted on 6 October 20256 October 2025by Racket One
The 20-year-old tennis player reached the final at the China Open, climbing to No. 17 in the WTA Rankings In the championship match, Noskova fell to American Amanda Anisimo…
Continue reading "Linda Noskova becomes Czech No. 1 after strong Beijing performance"
Categories Game Insights

Tennis storylines of October: Shanghai without Alcaraz and the race for Turin

Posted on 1 October 20251 October 2025by Alena Soika
Your shortcut to the month ahead in tennis – highlighting moments that may shape players, tournaments, and the industry. October is always a special month in tennis. The season…
Continue reading "Tennis storylines of October: Shanghai without Alcaraz and the race for Turin"

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