Tennis Sponsorsip Insights: Commercial analytics for brands, player representatives and tournaments

Independent analysis of sponsorship trends and brand activity across ATP/WTA.

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Local sponsorship in tennis: how a Cupra dealer built a working case in Ireland

20 November 2025 

Jannik Sinner prize money: which tournaments contributed the most?

17 November 2025 

Who represents Carlos Alcaraz as his tennis agent? Albert Molina, IMG

16 November 2025 

Lexus deepens ties with the ATP Tour: partnership extended through 2028

7 November 2025 

The Tennis Ventures concept: what a unified ATP–WTA platform could mean

5 November 2025 

ATP unveils updated logo identity ahead of 2026 brand rollout

5 November 2025