Tennis Sponsorsip Insights: Commercial analytics for brands, player representatives and tournaments

Independent analysis of sponsorship trends and brand activity across ATP/WTA.

Who sponsors Iva Jovic? US tennis breakout, the youngest tour champion since Gauff

29 September 2025

Tennis leads in female TV viewership across all major British sports

25 September 2025

Gill Gross argues Sinner’s progress hinges on adding variety without losing identity

21 September 2025

WTA strengthens presence in Poland: Eleven Sports secures rights until 2031

18 September 2025

The turning point: how Alcaraz transformed his serve at the US Open

15 September 2025

US Open final viewership: Alcaraz–Sinner hits decade high, up 82% from last year

11 September 2025

2
3
4
5
6
7
8