• Market Insights
  • Tennis & Brands Report
  • Data & Methodology
  • About the Project
  • Contact Us
News

Boisson strengthens her position as the new face of French women’s tennis

Racket One on 21 July 2025
The player who surprised everyone at Roland-Garros has now won her first WTA title at the...
Read more
Game Insights

Swiatek’s grass breakthrough wasn’t just about winning Wimbledon

Alena Soika on 15 July 2025
In recent years, the women's draw at Wimbledon has felt like a tournament of surprise champions:...
Read more
Game Insights

Technology vs. instinct: why AI line judges are drawing player backlash

Marina Oglobla on 11 July 2025
In 2025, Wimbledon made a historic move: for the first time, the tennis tournament replaced all...
Read more
Game Insights

The grass season as a stress test: why Wimbledon 2025 has already made history

Alena Soika on 8 July 2025
This year’s Wimbledon is shaping up to be one of the most unpredictable tournaments in recent...
Read more
Courts & Clubs

Historic tennis club AELTC installs solar thermal system at Wimbledon pavilion

Marina Oglobla on 7 July 2025
The All England Lawn Tennis and Croquet Club, the organization behind the Wimbledon...
Read more
News

Who thrives on grass: European players ready to surprise at Wimbledon

Alena Soika on 1 July 2025
Over the past few weeks, all the key grass-court tournaments have wrapped up — Stuttgart,...
Read more
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13

About racket one Insights

We monitor sponsorship announcements, social media activations, and other publicly available signals to understand how commercial partnerships develop in professional tennis.

Our flagship product, the Tennis & Brands Report, compiles these observations into structured insights on sponsorship trends and brand activity across professional tennis.

  • LinkedIn

FEATURED POSTS

Australian Open and Bupa: a sponsorship bridging healthcare and tennis
Racket One on Oct 30, 2025

    Get tennis sponsorship insights in your inbox


    By submitting this form, you agree to our Privacy Policy.

    Racket One Insights 

    Structured analysis of tennis sponsorship, based on brand activations, partnerships, and market signals, presented in the annual Tennis & Brands report.

    Linkedin

    Contact Us

    16-1 Aukstaiciu St, Vilnius, 11341, Lithuania

    racketone.main@gmail.com

    © 2026 — Racket One Insights. All Rights Reserved.

    Back to top