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Racket One
Tennis Industry Magazine
Vilnius, Lithuania
© 2024-2025
Categories Sponsorships

Crypto firms deepen tennis ties: ATP Tour signs deal with Bitpanda

Posted on 16 April 202525 September 2025by Racket One
The ATP Tour has announced a multi-year agreement with Austrian fintech unicorn Bitpanda, positioning itself as Europe’s leading platform for crypto investments. Bitpanda offer…
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Categories Industry Trends

USA vs. China: is the tennis market facing a racket shortage?

Posted on 11 April 202525 September 2025by Pavel Petko
Although US President Donald Trump has announced a 90-day suspension of tariffs, he is still imposing a general 10% tariff. Moreover, this does not currently apply to China, where…
Continue reading "USA vs. China: is the tennis market facing a racket shortage?"
Categories Industry Trends

Head claims market leadership in European tennis racket sales

Posted on 27 March 202525 September 2025by Racket One
Head, the sports equipment manufacturer headquartered in Austria, has declared itself the leading tennis racket brand in Europe in 2024, citing strong performances from its sponso…
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Categories Industry Trends

WTA reviews 2024 global audience: viewership exceeds 1.1 billion

Posted on 24 March 202525 September 2025by Racket One
The WTA, citing data from the analytics company YouGov, has reported a record increase in its viewing audience for 2024. The total number of fans who watched at least one of t…
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Categories Game Insights

Holger Rune’s coaching carousel: where is this race headed?

Posted on 23 March 202523 March 2025by Alena Soika
After a controversial VAR decision in Miami that led to Rune’s defeat and an abrupt exit, it’s time to look at a deeper issue — his coaching instability. The 21-year-old Dane i…
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Categories News

Djokovic-led players sue ATP, WTA, and ITF – what’s happening?

Posted on 21 March 202514 August 2025by Racket One
The Professional Tennis Players Association (PTPA), which has increasingly been making waves in the tennis industry, has filed historic lawsuits against the sport’s governing bodi…
Continue reading "Djokovic-led players sue ATP, WTA, and ITF – what’s happening?"
Categories Industry Trends

Miami Open becomes first tennis tournament to feature padel

Posted on 20 March 202520 March 2025by Racket One
Padel, a sport rapidly growing in popularity worldwide, has traditionally been featured as part of fan zones rather than as a standalone competition at major tennis events. In …
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Categories Game Insights

Griekspoor’s breakout at Indian Wells: from setbacks to success

Posted on 17 March 202517 March 2025by Racket One
Dutch tennis player Tallon Griekspoor has been one of the surprises of the Indian Wells 2025 tournament, showing stability and confidence against top-level opponents. His name …
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Categories Courts & Clubs

LTA awards grant to expand Tennis for all program in London

Posted on 13 March 20258 June 2025by Racket One
More women in South Islington will have the opportunity to play tennis. The British LTA Tennis Foundation has provided significant support by awarding a grant that enables the …
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Categories Industry Trends

ATP attracts young viewers by partnering with Overtime — why it has potential

Posted on 11 March 202511 March 2025by Marina Oglobla
At the end of February, ATP announced a partnership with Overtime, a company that creates content for young audiences. The goal of this collaboration is to promote tennis among Ge…
Continue reading "ATP attracts young viewers by partnering with Overtime — why it has potential"

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