Tennis Sponsorsip Insights: Commercial analytics for brands, player representatives and tournaments

Independent analysis of sponsorship trends and brand activity across ATP/WTA.

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Not just for the elite: ATP makes tennis analytics available to the whole tour

27 August 2025 

Petra Kvitova left with dignity, but without the industry’s applause

26 August 2025 

Alexandra Eala – the new hope of Philippine tennis. Could this spark a boom?

25 August 2025 

All-Love Racquet Club turns a Harlem street into a tennis festival

24 August 2025 

Passaro reaches US Open main draw for the first time – a chance to get back on track

23 August 2025 

Federer becomes a billionaire on the Forbes list, but not thanks to prize money

23 August 2025