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Junaid Family Foundation sponsors Islamabad tennis event

RacketOne Insights on 10 October 2026
Title sponsorship of a women’s $15,000 tennis tournament scheduled for October 2026.
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Doha Bank becomes Qatar Ladies Open title sponsor

RacketOne Insights on 10 October 2026
The bank will become title sponsor of the WTA 1000 tournament from its 2027 edition.
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DoorDash signs Australian Open sponsorship deal

RacketOne Insights on 10 October 2026
Multi-year delivery and branding partnership beginning at the 2027 Australian Open.
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The US Open expands its partnership portfolio across technology, wellness and sports nutrition

RacketOne Insights on 26 August 2026
Racket One Insights tracks new partnerships and identifies signals from brands entering the...
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Game Insights

European presence in the ATP and WTA elite at year-end: Italy and Ukraine lead

RacketOne Insights on 31 December 2025
And which major countries are missing from the global top 30.
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WTA and Mercedes-Benz partnership announcement featuring WTA leadership, Billie Jean King and Mercedes-Benz executivesIndustry Trends

Mercedes-Benz steps up in women’s tennis. What matters in the WTA deal?

Pavel Petko on 16 December 2025
A closer look at the deal between the automotive brand and the global women’s tennis tour....
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About racket one Insights

We monitor sponsorship announcements, social media activations, and other publicly available signals to understand how commercial partnerships develop in professional tennis.

Our flagship product, the Tennis & Brands Report, compiles these observations into structured insights on sponsorship trends and brand activity across professional tennis.

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Australian Open and Bupa: a sponsorship bridging healthcare and tennis
RacketOne Insights on Oct 30, 2025

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    Racket One Insights 

    Structured analysis of tennis sponsorship, based on brand activations, partnerships, and market signals, presented in the annual Tennis & Brands report.

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