Tennis & Brands Report: Market insights on sponsorship and brand partnerships in professional tennis
Analysis of sponsorship activity across players, tournaments and federations – based on publicly available partnerships and brand activations.
Veli Lošinj 2024: Major MT1000 senior tennis tournament held in Croatia
The tournament was held under the auspices of the ITF, with the status of European Masters Championships (former European Senior Championships)...
Tennis proves its social benefit for men and women alike, says European survey
A survey conducted by Tennis Europe reveals that a majority of regular tennis players see the sport as a positive social activity — particularly...
Tennis has had a positive impact on at-risk youth in the US
Michael-Ray Pallares and Ron Tankel, experts in tennis and therapeutic recreation, teamed up to pilot a Tennis for Behavioural Health programme in...
A magical tennis court in Positano, Italy – where luxury meets the game
At Racket One, we write not only about the tennis business but also about the world’s most extraordinary tennis locations. One such place is...