1 MinSponsorships

Tecnifibre unites Świątek and Medvedev in padel — breaks digital records

Racket One on  16 June 2025 
The French tennis equipment brand recently released its most successful digital campaign to date...
3 MinGame Insights

Drop shots are more common — but are they a winning advantage?

Alena Soika on  13 June 2025 
In recent years, the drop shot has surged in popularity — largely thanks to Carlos Alcaraz. It’s...
1 MinIndustry Trends

Viewership records set by Roland-Garros in France and Spain

Racket One on  12 June 2025 
The epic clash between Carlos Alcaraz and Jannik Sinner captivated fans and drew a staggering...
3 MinGame Insights

New era confirmed as Alcaraz wins five-set Roland-Garros thriller in Paris

Racket One on  11 June 2025 
The Alcaraz–Sinner final was expected to be a battle — and it exceeded expectations, quickly...
3 MinSponsorships

How La Roche-Posay turned tennis into a platform for beauty marketing

Yana Borisova on  7 June 2025 
La Roche-Posay, a dermatological brand from the L'Oréal portfolio known for its expertise in sun...
1 MinSponsorships

Dutch tennis unites to seek single sponsor for TV, tournaments, and grassroots

Racket One on  3 June 2025 
Four major players in Dutch tennis — the national federation (KNLTB), broadcaster Ziggo Sport,...
3 MinIndustry Trends

Women are once again left out of prime time at Roland Garros

Racket One on  2 June 2025 
Since June 2023, not a single women’s singles match has featured in the evening slot on Court...
11 MinCourts & Clubs

From sketch to structure. How coach Aistis Slajus built a tennis arena in Lithuania

Marina Oglobla on  30 May 2025 
After 15 years of coaching in Ireland and Lithuania, he took a bold step — to build his own...