Racket One Insights tracks new partnerships and identifies signals from brands entering the tennis market. Here are several changes in the US Open’s 2026 sponsorship portfolio that caught our...
A closer look at the deal between the automotive brand and the global women’s tennis tour.
After the end of its long-running title partnership with Hologic, WTA did not leave the top...
The premium carmaker has entered into a sponsorship agreement with 21-year-old American tennis star Coco Gauff, who is already a two-time Grand Slam singles champion and finished the season ranked...
Ultimate Tennis Showdown returns to London: the season’s final stage will take place on 5–7 December 2025 at the Copper Box Arena.
The format remains unmistakably UTS — short eight-minute...
The ATP said the Nitto ATP Finals championship match between Carlos Alcaraz and Jannik Sinner, played on 23 November and won by the Italian, drew more than 6.7 million viewers on linear television...
