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Racket One

Racket One editorial team, reporting on the global tennis industry. About us
Industry Trends

Women are once again left out of prime time at Roland Garros

Racket One on 2 June 2025
Since June 2023, not a single women’s singles match has featured in the evening slot on Court...
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Game Insights

It is not just about Jannik Sinner. Italian tennis is enjoying a true golden age

Racket One on 26 May 2025
Italy is witnessing a broader wave of talent moving up the ATP rankings. Jannik Sinner, now...
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Industry Trends

Rome turns record profits into school courts and club loans

Racket One on 20 May 2025
The 2025 edition of the Rome Masters broke records: 393,051 tickets sold, €35.3 million in total...
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Sponsors

WTA Ventures appoints Wasserman to drive global partnerships

Racket One on 29 April 2025
WTA Ventures, the commercial arm of the Women’s Tennis Association, has appointed Wasserman as...
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Market Insights

Crypto firms deepen tennis ties: ATP Tour signs deal with Bitpanda

Racket One on 16 April 2025
The ATP Tour has announced a multi-year agreement with Austrian fintech unicorn Bitpanda,...
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Industry Trends

Head claims market leadership in European tennis racket sales

Racket One on 27 March 2025
Head, the sports equipment manufacturer headquartered in Austria, has declared itself the...
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About racket one Insights

We monitor sponsorship announcements, social media activations, and other publicly available signals to understand how commercial partnerships develop in professional tennis.

Our flagship product, the Tennis & Brands Report, compiles these observations into structured insights on sponsorship trends and brand activity across professional tennis.

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Australian Open and Bupa: a sponsorship bridging healthcare and tennis
Racket One on Oct 30, 2025

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    Racket One Insights tracks sponsorship activity and brand partnerships across professional tennis.

    Insights are based on publicly available sponsorship announcements, brand activations and other open sources.

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