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Game Insights

Sabalenka and the Grand Slams in 2025: consistency without ease

Alena Soika on  10 September 2025 
From Melbourne to New York, a bird’s-eye view of the reigning force in women’s tennis...
Industry Trends

Sinner lost the final, but won the spotlight. How fans searched the US Open

Pavel Petko on  8 September 2025 
We looked at data from September 1–7 in Google Trends to see how global audiences...
News

Sabalenka climbs to No. 1 in career prize money among active WTA players

RacketOne Insights on  7 September 2025 
Until recently, she trailed Iga Swiatek, who had long led the list of active players...
Industry Trends

Trump at the US Open: a historic visit, or an awkward twist?

RacketOne Insights on  6 September 2025 
When Donald Trump takes his seat at Arthur Ashe Stadium on Sunday, it won’t just be...
Game Insights

Deeper into the rankings. Which countries shape the global tennis Top 100

RacketOne Insights on  4 September 2025 
A closer look at the ATP and WTA Top 100 by country gives us not just numbers, but a...
Top 5 tennis players on TikTok. Why Jannik Sinner is left behindIndustry Trends

Top 5 tennis players on TikTok. Why Jannik Sinner is left behind

Marina Oglobla on  30 August 2025 
TikTok has become an arena for attention, and tennis cannot afford to stand aside –...
ATP makes tennis analytics available to the whole tourGame Insights

Not just for the elite: ATP makes tennis analytics available to the whole tour

RacketOne Insights on  27 August 2025 
Tennis IQ opens access to advanced stats and video analysis for around 2,000 ATP and...
Game Insights

Petra Kvitova left with dignity, but without the industry’s applause

Pavel Petko on  26 August 2025 
The Czech player, who turned 35 this year, announced her retirement after a...
Game Insights

Alexandra Eala – the new hope of Philippine tennis. Could this spark a boom?

RacketOne Insights on  25 August 2025 
The 20-year-old Alexandra Eala’s victory at the US Open was a historic breakthrough –...
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Racket One Insights 

Structured analysis of tennis sponsorship, based on brand activations, partnerships, and market signals, presented in the annual Tennis & Brands report.

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