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Racket One. Tennis industry magazine
© 2025
Categories Game Insights

European presence in the ATP and WTA elite at year-end: Italy and Ukraine lead

Posted on 31 December 202531 December 2025by Racket One
And which major countries are missing from the global top 30. In the men’s rankings, Italy leads all European nations in top-30 representation. The country combines depth with …
Continue reading "European presence in the ATP and WTA elite at year-end: Italy and Ukraine lead"
Categories Industry Trends

Mercedes-Benz steps up in women’s tennis. What matters in the WTA deal?

Posted on 16 December 202516 December 2025by Pavel Petko
WTA and Mercedes-Benz partnership announcement featuring WTA leadership, Billie Jean King and Mercedes-Benz executives
A closer look at the deal between the automotive brand and the global women’s tennis tour. After the end of its long-running title partnership with Hologic, WTA did not leave t…
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Categories News

Coco Gauff signs global ambassador deal with Mercedes-Benz

Posted on 9 December 20259 December 2025by Racket One
Coco Gauff begins her partnership with Mercedes-Benz
The premium carmaker has entered into a sponsorship agreement with 21-year-old American tennis star Coco Gauff, who is already a two-time Grand Slam singles champion and finished …
Continue reading "Coco Gauff signs global ambassador deal with Mercedes-Benz"
Categories Sponsorships

What to know about UTS London partners and the role of Victorian Plumbing

Posted on 4 December 20254 December 2025by Racket One
Ultimate Tennis Showdown returns to London: the season’s final stage will take place on 5–7 December 2025 at the Copper Box Arena. The format remains unmistakably UTS — short e…
Continue reading "What to know about UTS London partners and the role of Victorian Plumbing"
Categories News

ATP Finals title match draws 6.7m viewers on Italian TV amid rising interest

Posted on 25 November 202525 November 2025by Racket One
The ATP said the Nitto ATP Finals championship match between Carlos Alcaraz and Jannik Sinner, played on 23 November and won by the Italian, drew more than 6.7 million viewers on …
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Categories Courts & Clubs

Local sponsorship in tennis: how a Cupra dealer built a working case in Ireland

Posted on 20 November 202520 November 2025by Marina Oglobla
A story of how a family-run car business from Athlone entered tennis through real involvement in a club rather than standard marketing. When people think of sports sponsorship,…
Continue reading "Local sponsorship in tennis: how a Cupra dealer built a working case in Ireland"
Categories Game Insights

Jannik Sinner prize money: which tournaments contributed the most?

Posted on 17 November 202517 November 2025by Racket One
How the tennis player’s earnings break down across his key performances. Despite being forced to miss several months of the season due to a doping case, the tennis player still…
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Categories Game Insights

Who represents Carlos Alcaraz as his tennis agent? Albert Molina, IMG

Posted on 16 November 202516 November 2025by Racket One
Carlos Alcaraz’s primary agent is Albert Molina – the man often seen in his player box at tournaments. Albert Molina, a native of Murcia, previously represented David Ferrer a…
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Categories News

Lexus deepens ties with the ATP Tour: partnership extended through 2028

Posted on 7 November 20259 November 2025by Racket One
The Japanese automotive brand and the men’s professional tennis tour are deepening their long-term commitment. Lexus entered the ATP ecosystem in 2023 through the season-ending…
Continue reading "Lexus deepens ties with the ATP Tour: partnership extended through 2028"
Categories Industry Trends

The Tennis Ventures concept: what a unified ATP–WTA platform could mean

Posted on 5 November 202513 November 2025by Pavel Petko
The Tennis Ventures concept: what a unified ATP–WTA platform could mean
Earlier this year, ATP Chairman Andrea Gaudenzi told Sports Business Journal that the ATP and WTA are exploring the creation of a shared commercial structure and are already in di…
Continue reading "The Tennis Ventures concept: what a unified ATP–WTA platform could mean"

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