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Racket One

Racket One editorial team, reporting on the global tennis industry. About us
Game Insights

European presence in the ATP and WTA elite at year-end: Italy and Ukraine lead

Racket One on 31 December 2025
And which major countries are missing from the global top 30.
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Coco Gauff begins her partnership with Mercedes-BenzNews

Coco Gauff signs global ambassador deal with Mercedes-Benz

Racket One on 9 December 2025
The premium carmaker has entered into a sponsorship agreement with 21-year-old American tennis...
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Activations

What to know about UTS London partners and the role of Victorian Plumbing

Racket One on 4 December 2025
Ultimate Tennis Showdown returns to London: the season’s final stage will take place on 5–7...
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News

ATP Finals title match draws 6.7m viewers on Italian TV amid rising interest

Racket One on 25 November 2025
The ATP said the Nitto ATP Finals championship match between Carlos Alcaraz and Jannik Sinner,...
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Game Insights

Jannik Sinner prize money: which tournaments contributed the most?

Racket One on 17 November 2025
How the tennis player’s earnings break down across his key performances. Despite being forced...
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Game Insights

Who represents Carlos Alcaraz as his tennis agent? Albert Molina, IMG

Racket One on 16 November 2025
Carlos Alcaraz’s primary agent is Albert Molina – the man often seen in his player box at...
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About racket one Insights

We monitor sponsorship announcements, social media activations, and other publicly available signals to understand how commercial partnerships develop in professional tennis.

Our flagship product, the Tennis & Brands Report, compiles these observations into structured insights on sponsorship trends and brand activity across professional tennis.

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Australian Open and Bupa: a sponsorship bridging healthcare and tennis
Racket One on Oct 30, 2025

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    Racket One Insights tracks sponsorship activity and brand partnerships across professional tennis.

    Insights are based on publicly available sponsorship announcements, brand activations and other open sources.

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