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Tennis Sponsorsip Insights: Commercial analytics for brands, player representatives and tournaments

Independent analysis of sponsorship trends and brand activity across ATP/WTA.

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Who thrives on grass: European players ready to surprise at Wimbledon

1 July 2025 

Tecnifibre unites Świątek and Medvedev in padel — breaks digital records

16 June 2025 

Drop shots are more common — but are they a winning advantage?

13 June 2025 

Viewership records set by Roland-Garros in France and Spain

12 June 2025 

New era confirmed as Alcaraz wins five-set Roland-Garros thriller in Paris

11 June 2025 

How La Roche-Posay turned tennis into a platform for beauty marketing

7 June 2025 
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Racket One Insights 

Structured analysis of tennis sponsorship, based on brand activations, partnerships, and market signals, presented in the annual Tennis & Brands report.

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