Sky Sports has identified tennis as the main driver of its growing female audience, The Guardian reports.
Women make up 31% of the channel’s overall sports viewership, but in …
Starting in 2027, all WTA tournaments, including the WTA Finals, will be broadcast exclusively in Poland on Eleven Sports (Polsat Group).
The agreement runs for five seasons, …
According to ESPN, the US Open 2025 men’s final between Carlos Alcaraz and Jannik Sinner averaged 3.3 million viewers in the United States for the match broadcast on ABC, with 3.0…
We looked at data from September 1–7 in Google Trends to see how global audiences searched for the two players.
Carlos Alcaraz is once again the US Open champion. The Spaniard…
When Donald Trump takes his seat at Arthur Ashe Stadium on Sunday, it won’t just be another VIP appearance. It will mark the first time in 25 years that a sitting president has at…
TikTok has become an arena for attention, and tennis cannot afford to stand aside – even if many players still treat the platform as a second-class channel compared with Instagram…
Instead of another policy memo, Beijing has unveiled a blueprint that blends politics, sport and economics. Racket One obtained the full text and pulled out the key insights for t…
Organizers of an ATP 250 tournament in Croatia teamed up with a local tech giant to let fans engage with the match in a more direct, personal way — using just their phones.
Pla…
The epic clash between Carlos Alcaraz and Jannik Sinner captivated fans and drew a staggering 5.5 million viewers in France alone — the highest audience for a men’s match at Rolan…
Since June 2023, not a single women’s singles match has featured in the evening slot on Court Philippe Chatrier — the French Open’s most prestigious stage, broadcast exclusively b…
