Tennis & Brands Report: Market insights on sponsorship and brand partnerships in professional tennis
Analysis of sponsorship activity across players, tournaments and federations – based on publicly available partnerships and brand activations.
Who is Valentin Vacherot? From obscurity to a Shanghai Masters champion
9 October 2025
ITIA introduces financial and legal support for tennis players under investigation
8 October 2025
Linda Noskova becomes Czech No. 1 after strong Beijing performance
6 October 2025
Tennis storylines of October: Shanghai without Alcaraz and the race for Turin
1 October 2025
Who sponsors Iva Jovic? US tennis breakout, the youngest tour champion since Gauff
29 September 2025
Tennis leads in female TV viewership across all major British sports
25 September 2025
Gill Gross argues Sinner’s progress hinges on adding variety without losing identity
21 September 2025
WTA strengthens presence in Poland: Eleven Sports secures rights until 2031
18 September 2025







